What is brand strategy?

You might be wondering what. I mean when I say “brand strategy.” After all, a lot of people think that a brand is your logo and color palette. The truth is, your logo is so much more! A solid brand that can easily resonate with its target audience begins with a solid brand strategy.

Find out how!

What is this strategy?

Your Brand Plan

Simply put, your brand strategy is a long-term plan for the success of your brand! A strong brand strategy makes it so much easier to position your brand in the minds of your target audience in a way that resonates with them. This allows you to position yourself as an expert in your field and rise above your competition!

Your Roadmap

Once we have developed your strategy, we will use it to create your brand assets including your logo, patterns, font pairings and color palettes and all the other goodies included in your package!

Good Strategy Increases Revenue

Strong brand recognition is essential to earning more revenue! It’s critical that your brand sends a consistent message across all platforms, from social media to your product packaging. According to Forbes magazine, A consistent presence on all platforms can increase revenue by 23%.

What is included?

All brand packages include a brand strategy session. In the session, we will cover:

Your company’s mission, vision and core values
Your brand positioning and messaging
Your brand attributes and brand voice
Your brand goals
Competitor research
Target audience profiles
The customer journey
Your content strategy

What’s next?

After your custom brand strategy is developed, we will use it as a roadmap to develop your brand visuals including your logo, packaging design and effective content and advertising strategies.

What is included in a brand package?

We offer a variety of packages to fit your needs. All packages include the following:

Stylescape – Moodboard, Font Pairings and Color Palettes
Primary Logo – The logo you’ll use for most things
Alternative Lockup – A variation of your primary logo
Submark – A variation of your logo for smaller scale use
Brand Elements – Patterns, icons, textures, etc.
Email Signature – Custom signature for emails
Stationery + Business Card – Digital and Print
Social Media Kits – Two platforms included
Social Media Templates – Two Platforms Included

For more information on our packages click the button below.

Let us bring your creative vision to life!

When connected with us, you aren’t growing your business alone. We have your back and put in our best to contribute to the growth of your entire company. So, if you are looking for the right agency that’ll help you build a good online presence to help you bring in more conversions and revenue, let’s chat! You can contact us by filling out the form or by booking a slot on our calendar.